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Tuesday, April 13, 2010

Planet Antares Glass Front Vending Machine - Operator Friendly

Vending industry has been in existence for quite sometime now. In fact this industry has been through a long and rigorous journey before reaching its present state. As part of this journey, several models of vending machines have been designed and introduced into the market. To begin with Drop shelf machines were first introduced solely for the purpose of selling single products. This was later followed by Electronic drop shelf machines and glass front vending machines.

The drawbacks in earlier models were rectified and new models were developed. Thus a range of vending machines have been introduced into the market. However, no other vending machine model gained as much popularity as Planet Antares glass front vending machines. These machines have huge benefits when compared to the typical closed ones. Some of these benefits have been stated below:

• Planet Antares glass front vending machines are capable of generating more sales when compared to closed ones. The main reason being, customers can view the products they are about to purchase. This can stimulate impulsive buying.

• Planet Antares glass front machines come with attractive features like LED illuminated motor, pull forward trays and refrigeration units.

• These machines are capable of selling more products in smaller shelf space when compared to the traditional drop shelf machines.

• There is more scope for customer interaction in glass front vending machine when compared to closed ones.

• Glass front vending machines come with advanced technology.

• Customers have a wide variety of items to choose from.

• Planet Antares glass front vending machines are best suited for vending branded products.

Besides these, operators also get benefited from the use of these machines. First of all operator can market more products in lesser shelf space; reduce promotional costs by vending branded products. Not only this, operator can easily identify slow moving products and replace them products that have high demand.

All these reasons make Planet Antares Glass Front vending machines highly popular.

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Wednesday, April 7, 2010

Things to Be Considered While Locating Planet Antares Vending Machines

It is true that there are numerous options when it comes to location of vending machines. However, choice of vending location is not just limited to availability of huge gathering. There are several other factors that influence choice of vending location.

• Your idea of perfect location: Your perception of ideal location plays crucial role in finalising a vending location. To begin with, you need to jot down list of locations which you think are perfect for installing your machines. It is always advisable to identify those niches which do not have too many competitors operating in them.

• Route: Draw a schedule on how you are going to cover your vending route. While designing a route consider the travel expenses and the time that would take for covering these locations. Always keep you route simple and within short radius from the base of your operations.

• Watch on competition: A smart operator is one who is not only concerned about his business but also has keeps a watchful eye on his competitors. Keep yourself updated of the changes that are taking place in the market, in vending technology, latest vending products and anything else that would influence your decision making.

• Your target audience also influence the choice of your location. What is the product that you are dispensing? Who is your target customer? The answers to these two questions would help you in determining most promising vending location.

• Accessibility and visibility are the other key elements that determine the choice of your vending location. The location in which you place your machine should be commutable to people and visible the moment they glace at it.

• Survey: If you are not too sure about the visibility aspect of your vending machine, you can take the assistance of a location manager.

These simple aspects if borne in mind can bring in huge success. For more information take help of Planet Antares staff who have been in business for over two decades and understand all the tricks of the trade.

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