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Friday, September 19, 2008

Consumer Perception Of Planet Antares Vending Machines

In these days, the customer is king in the vending machine business. You will have to keep them in mind while making the crucial decisions such as machine type, product and location. You may end up losing existing as well as potential customers by ignoring this vital element of the Planet Antares vending business.

People may use vending machines for different motives. These can provide an insight about the right strategies to attract and retain more customers. If you can successfully increase your customer base, there will be higher sales and consequently, higher returns.

Commonly, customers purchase products from Planet Antares vending machines due to the ease and convenience offered by them. No longer will you have to leave work in between or go to a c-store for getting a meal or refreshment. Just make sure that customers can access your vending machines and get the desired products easily. Moreover, your vending machines should function smoothly and without any breakdowns. Good vending machine companies like Planet Antares Inc will ensure that your vending machines are repaired promptly.

It is also important to take adequate measures to build your brand image. Customers should be able to recall your brand name instantly and have a constant interest in the same. You must utilize innovative and interesting marketing strategies to enhance customer awareness and demand for your products.

Nowadays, people are becoming health conscious. This may discourage them from using vending machines. Thus, you need to provide healthier options for snacks and beverages to maintain brand loyalty and sales. Food items such as milk, tea, nutrition bars, energy bars and other healthy products have been introduced in schools, colleges and many other locations.

Spread awareness about the new technology used in your Planet Antares vending machines. Customized machines and cashless payment options are some of the features of updated vending machine models. These will give you a better chance of customer preference over simpler, less convenient vending machines.

Work towards developing the customers’ trust in your vending products. Keep only fresh and healthy items in your machines. A good way to attract customers is by emphasizing the quality of services, products and technology at the point of sales. New design and display options are available for effective advertising and promotion to induce impulse buying.

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Monday, September 15, 2008

Electrical Vs Mechanical Planet Antares Vending Machines

When you are ready to start a vending machine business, the first step will be to purchase the machines from a reliable supplier like Planet Antares Inc at reasonable prices. At the beginning, no one would like to invest too much money. Thus, you need to find a low-investment vending machine.

There are various kinds of vending machines like:

1. Gumball vending
2. Toy vending
3. Snack and Soda vending
4. Newspaper vending
5. Digital products vending

Moreover, you can choose from a variety of styles, colors and sizes. Thus, it is imperative to choose a vending machine according to your requirements and objectives.

Basically, Planet Antares vending machines may be electrical or mechanically operated.
Electrical vending machines possess various features which may not be present in case of mechanical vending machines. Some of these are:

• Wide range of sizes and capacities that enables appropriate selection of the desired vending machine.
• Heavy and bulky machines ensuring safety and lesser thefts
• Accept dollar bills through an acceptor and changer supported by a keypad
• Automatic return of change to the customer after dispensing the ordered product
• Electric vend counter to dispense the products
• Need third party technical support for repairs and servicing
• More profits per transaction as these machines can vend items priced upto $100
In contrast, mechanical vending machines have features including the following:
• Smaller size and capacity
• Accepts coins through different coin receptacles and if one gets stuck, the others still continue to function
• The selected products are dispensed when a customer turns the handle
• Change is returned by additional bill changer equipment mounted at its side
• Don’t require electricity in most cases but soda vending needs power to keep the beverages cold
• Easy to repair and service
• Lesser profit potential per transaction as the product prices are usually upto $1
In the end, you will opt for a Planet Antares vending machine that suits your business requirements, products to be sold and of course, the budget set out for such investment.

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Friday, September 5, 2008

How To Place Planet Antares Vending Machines At Taken Locations

Vending operators will come across many places that already have similar vending machines and hence, move on in their search for good locations. Wait a minute!

This is not reason enough for you to get disappointed or discouraged. The presence of a vending machine in a location doesn’t automatically mean that you can’t get your vending machines placed there.

First, you need to consider the amount of customer traffic expected by the location, their preferences and products to be dispensed to understand the scope of placing your vending machines there as well as serving customer interest.

In brief, the following things need to be kept in mind while choosing locations with vending machines already placed by other vendors:

  • Sell different products than those being dispensed by the machines already present in the premises of chosen location. If the other machine does not offer good quality products or services, your Planet Antares vending machines have greater potential for sales and profits. You may even get a chance to replace the other machine with your own equipment.
  • It is not necessary to find an exclusive place for your equipment. The trick is to offer some unique features or service to attract maximum number of customers. If you are successful in creating an independent brand image, there will not be any problems while sharing locations with other vending machine companies.
  • In locations with large number of employees, you can dispense more than average number of toys or candy for the same amount of money. This will enable you to enjoy ‘word of mouth’ marketing for your Planet Antares vending machines. Gradually, you can cut down on the amount of candy dispensed per vend while maintaining the profit margin.
  • Make sure that your vending machine stands out among the line of similar vending machines. To survive the competition, keep your machine clean, filled and well-functioning at all times. A dirty and malfunctioning machine will not be used by customers again. The best way to ensure smooth operations is to buy a high quality vending machine from a reputable vending machine supplier like Planet Antares Inc to get the best value for your money.
  • Don’t forget to evaluate the performance of your Planet Antares vending machines over time and if the sales pattern is unsatisfactory, replace the low performing products or move it to another location.

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